Isotype in books

The transformer: principles of making Isotype charts

The visual work of Otto Neurath and his associates, now commonly known as Isotype, has been much discussed in recent years. This short book explains its essential principles: the work of ‘transforming’, or putting information into visual form. This deeper level of their work – which is applicable in all areas of design – is routinely neglected in the assumption that Isotype is just a matter of symbols and pictograms. At the core of the book is a previously unpublished essay by Marie Neurath, the principle Isotype transformer, which she wrote in the last year of her life. This is supplemented by Robin Kinross with commentary on illustrated examples of Isotype and other supporting short essays.

Cover of The transformer

Unjustified texts: perspectives on typography

A book of writings from twenty-five years of engagement on the peripheries of both journalism and academic life, and drawn largely from small-circulation and now hard-to-access publications. Persistent themes include: editorial typography, the emergence of graphic design in Britain, emigré designers, Dutch typography, the work of critical modernist designers

£20.00
Cover of Unjustified texts

Isotype in the journal

Isotype: recent publications

The recent flourish of interest in the visual work of Otto Neurath – let’s call it Isotype – may be seen as a second wave, coming after a first period of discovery, which included exhibitions of the work in Reading (1975) and Vienna (1982), and an exhibition of the work of the Neurath group’s main artist, Gerd Arntz, in The Hague (1976). From this writer’s point of view, this phase of research culminated in a collection of all Neurath’s writings on the matter (1991).[1] Significant contributions of the second wave include the book Bildersprache by Frank Hartmann and Erwin K. Bauer (2002), an exhibition shown in Brno, Prague, Vienna and finally at the Triennale in Milan (2002–3), and now (2008) the book Otto Neurath: the language of the global polis by Nader Vossoughian, with an associated exhibition and events at the Stroom gallery in The Hague. This book and exhibition have indeed been part of a veritable stream of happenings in the Netherlands, which includes a website of Gerd Arntz’s graphic work and a book Lovely language. Hyphen Press is due to contribute to this second wave later this year, with a book titled The transformer. By way of a warm-up for that book, and some clearing of the ground, here are a few thoughts prompted by the most recent publications.

After Neurath

A symposium on Otto Neurath and the after-effects of his visual work (Isotype) will be held on 31 October at Stroom Den Haag. Among those speaking are Frank Hartmann, Robin Kinross, Kristóf Nyíri, and Femke Snelting.

An interview with Robin Kinross

This interview was recorded in London on 28 May 1999, and published in Slovenian translation in the cultural magazine Emzin (vol. 9, nos. 1–2). In making this transcription, we have made some clarifications and expansions of what was said.